Where did you download it from?
If you got it from here
http://gamejolt.com/games/the-ruins-of-riddoh/218706it should have an ".exe" on the end
If you used IE to download, IE might have clipped the ".exe" off the end of the file. You'd have to rename the file to add the .exe to the end before running it.
EDIT --
If you got it from here
https://similiaworld.wixsite.com/similia/the-ruins-of-riddohit's a .7z file and you need 7-zip installed to open it.
You can get 7-zip from
http://www.7-zip.org/download.htmlI haven't installed 7-zip recently, but since it's free software, watch the prompts carefully while installing to make sure it's not installing an unwanted toolbar. Make sure the appropriate checkboxes are checked or unchecked.
Recent versions of other archive programs can also open .7z files, so if you have Winzip or WinRAR you can try opening the file with one of those.